Global Printing Equipment Market 2015 Market Forecast

Global Industry Industry Analysts (GIA) recently released a research report on the global printing equipment market. The results show that the market size of the global printing equipment and equipment market is affected by the increase in demand for inkjet printers, digital color printers and special imaging printers. It is expected to reach 212.2 billion U.S. dollars in 2015. The emergence of dynamic media, innovative technologies and products, and the decline in service prices will also promote the development of this market.

The characteristics of the printing machinery industry will vary depending on market factors, competition, and the diversity of customers. The growth and profit potentials of different printing machinery fields are also different. In the past few years, the use of digital computer-to-plate (CTP) technology has completely surpassed traditional analog technologies. Now, more and more small and medium-sized printing plants have begun to use digital prepress workflows. The increase in market demand for printed materials and the increase in the utilization rate of printing companies will prompt people to increase investment in the print media industry.

The print media is still the master of the advertising market. Despite the impact of the Internet, television, radio and other forms of communication, the dominance of the print media remains intact. All kinds of packaging printing, including corrugated paper, cardboard packaging, flexible packaging, folding cartons and labels, account for the largest share of the global printing market. In addition, magazines, newspapers, catalogues, books, brochures, leaflets, straight Posts, inserts, business forms, financial and legal printing are also common print products. In the past ten years, digital printing has made great progress and has gained a considerable market share from traditional sheet-fed printing. Even if the economic crisis broke out, the growth trend of digital printing is still very clear. In addition, the trend of mergers in the printing industry will also become more and more intense, which is mainly due to rising corporate costs, shrinking profits, and excessive price pressures.

2008-2009 was the most difficult year for the global printing industry, and brought serious impact to printing service providers and printing equipment equipment suppliers. Sales of printing equipment have dropped by 7%-8% during this period, and many companies have implemented special plans to survive in an increasingly harsh market environment. In general, the market demand for printed materials is often proportional to the growth rate of GDP. The decline in GDP directly led to the slump in the printing market. With the increase of end-user communication options, the status of printed materials has also declined. Online printing and other digital forms are rapidly occupying the market and have exacerbated the difficulties faced by the printing equipment and equipment industry. Most printing equipment and equipment companies have opted for a change of business, while smaller companies hope to get a chance by merging with other companies or being acquired by large companies. Sheetfed printers, commercial web printers, and newspaper printers have all fallen to historical lows, and most products have seen a drop in operating income. The performance of flexographic printing presses and gravure printing presses is also not optimistic. In 2009, as the pillar market of the inkjet industry, the advertising industry's demand for inkjet printing is also declining. Advertisements and promotions often use large-format prints, but as global companies fall into a downturn, this part of the market's demand will indeed decrease.

Despite this, both the global economy and the printing industry have shown signs of recovery in the first half of 2010, and the market demand for sheetfed and web presses has also increased accordingly.

Europe is still the largest market for printing equipment and equipment, followed by the United States and Asia Pacific. In the next five years, the annual compound annual growth rate in the Asia-Pacific region will be ranked first in the world, which is mainly due to the rapid development of the printing industry in Australia, China, India, Mauritius, Singapore, and Thailand. The feature-rich printing press is the most important product in the printing equipment and equipment industry.

Among them, offset and flexo presses have the largest market demand, and the average annual compound growth rate of sheet-fed presses between 2007 and 2015 ranks first among all types of printing equipment.

It is understood that the main suppliers in the printing equipment market include: Agfa, Bobst, Duff, Markem-Imaje, Goss International, Graphics Microsystems, Heidelberg [Product Newsroom], HP, Illinois ToolWorks, Kodak Graphic Image Group, KBA, Manroland [products], MediaandPrecision Technologies, Martini, Ryobi, and Xerox.

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