Environmental protection, large-scale market shelves, skyrocketing, high-speed wins, simple, Internet conferences, red landscape paintings... In 2017, the stone industry opportunities and challenges coexisted, experienced the most stringent environmental protection in history, closed hundreds of Stone enterprises, some large enterprises have gained more orders in this environmental protection, making them more powerful; when they calm down to find a way out, the water industry with the stone industry as the pillar industry has become this large-scale "migration" The target habitat of the army. The unprecedented tide of migration has made the market of the big-headed slabs unprecedentedly hot...
Key words
1
The most stringent environmental remediation
In 2017, environmental protection rectification swept across the country, Shanghai, Tianjin, Chongqing, Chengdu, Laizhou, Yunfu, Putian, Shuitou, etc., without exception, market demolition, mine closure, factory shutdown... a series of actions made the stone people unprepared and complained.
As of January 3, 2018, the fourth batch of central environmental protection inspection teams had completed feedback on the opinions of the eight provinces (districts). So far, the first round of inspections completed the full coverage of 31 provinces (autonomous regions and municipalities). . Relevant data show that since March 2017, Shuitou Town has held more than 200 “three no†stone enterprises in the jurisdiction of Shuitou Town and the medium and large-scale enterprises that have been fiercely reflected by the masses, taking cut production. Power measures, forced production stoppage. It is understood that in only 2-3 months, Guanqiao, Shuitou and Shijing have shut down nearly 400 stone enterprises, of which 20 are large-scale enterprises.
Comments: The environmental storm will continue. This reorganization is a major crisis in the stone industry, but it is also an opportunity to adjust the industrial structure. Undoubtedly, only by taking the road of sustainable development, the stone industry can go further. “Environmental protection†is the future development trend of the stone industry. Both environmental protection benefits and economic benefits are indispensable. How to balance fish and bear paws, how to balance the relationship between the two, requires the consideration of the politicians and policy makers, and also requires more consideration by stone people.
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The hottest slab market
In 2017, the stone industry has unprecedentedly rectified environmental protection. Stone merchants in Sichuan, Tianjin, Beijing, Shanghai and other places have to find another base. Water head and Yunfu are the first choice for them to move out. As the capital of stone, Shuitou is more mature than the stone market in other parts of the country in processing, market order and trading mode.
Therefore, since last year, the water stone slab market, which was originally popular in Shuitou, is almost hard to find, and some emerging markets are also hot. In September, the Conley slab market officially opened its investment; in August, the merchants of the marble area of ​​Zhonghao Stone Mall officially settled in; in the middle of the year, the Bandung Internet slab market opened its investment; the Xishi International Stone Exhibition Center ushered in 6 phases of investment; Pengxiang The third phase of the stone city merchants began to settle in... The hot market in the big board is undoubtedly a hot topic in the stone industry in 2017.
Comments: The slab market is unprecedentedly high, and the views are not the same. Some people think that whether it is the expansion of the old-fashioned slab market or the joining of the emerging slab market, it is sending a message to the stone people that the Shuitou stone market is picking up. Some people think that the foreign market is frustrated, and the prosperity of the water market is just a symptom. The industry as a whole still seems to be unsatisfactory. For stone people or market operators, the essential problems they face still need to be faced.
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3
Most rights defending
On November 20th, 2017, the world's largest stone company “Gao Shi Stone†sued the “Jianyi Tile†for false propaganda and commercial slander and other unfair competition, and experienced a fierce debate for a year and a half. After a long trial, the judgment was made by the People's Court of Huli District, Xiamen City, and Gao Shi Stone won the case.
Jane used a lot of "Jianyi marble tiles, with the realistic effect of marble, without the various defects of marble" in the advertisements on the market. "Jianyi marble tiles, source stone from Italy" and other slogans on the marble Propaganda and commercial slander.
This undoubtedly angered the stone man who worked diligently. Gao Shi announced the prosecution of Jane on April 29, 2016, which immediately caused a sensational concern in the stone and building materials industry, and was once interpreted as the “formal contest†of the two industries.
Comments: This time, the news of Gao Shisheng’s lawsuit has triggered a heated discussion in the two industries of stone and ceramic tile. Some people applaud for the high-time righteous act, while others think that the high time is a jealous one... no matter the onlookers The discussion was fierce, and it was impossible to change the high time to play a beautiful "仗". Some people in the stone industry believe that this is not only a victory for the high time, but also an important step for the stone industry to maintain its rights and interests.
Key words 4 the most blowout stone e-commerce platform
At the Xiamen Stone Fair in March last year, Yang Jian, the chairman of the chain stone mall, held a scientific and technological conference with his concept of chain stone mall and shared slabs, which surprised many viewers. In May, he bought stone. The Android terminal of the mall officially launched, which means that the supporting e-commerce platform of Pengxiang Stone City has officially completed the strategic layout of Apple and Android. On November 9, Haixi Stone City brought nine gold medals to service “New Orange†and The brand-new Shi Laishi to APP new debut, blew the horn of Haixi to seize the stone e-commerce market; on November 10, Casvino announced to enter the stone e-commerce, officially launched Baishi Mall operation, want to create "stone world Wal-Mart".
In addition, stone e-commerce platforms such as Mei Shijia and color-constructors have come one after another, which is overwhelming.
Comments: "Internet +" this popular topic has been talked about by stone people in the past few years. Although many people do not agree with this, there are always some people who dare to eat crabs. The stone industry seems to be a simple business, but the only ones in the industry are the people who know the most. The different roles of mine owners, factories, wholesalers, agents, etc. often need to face and think differently. These new Internet tools, the models are also very different, they stand up against each other, the best and the worst can only see whether the market pays.
Key words 5
The most individual "stone + design"
In July 2017, Fonengda Stone set out to build “100 Mining Alliances†and put forward the “One Hundred Million Development Strategyâ€. Based on the alliance mines, the alliance designers are the promoters and the alliance dealers are the pioneers, integrating the standardization. , financial thinking, Internet thinking, aimed at benefiting both supply and demand.
Not only that, the “Hundred Mines Alliance†also launched the “Most Beautiful Stone National Design Grand Prix†with Guangzhou Design Week at the end of 2017. This move may lead the stone industry to enter the heart of every stone person. Design + "Time.
Also in July, “China's Granite Plates Centralized Purchasing Platform†was a thunder, which shocked the entire stone industry and rewrote the development history of Chinese granite. The collection platform pioneered the line-type vertical procurement marketing model. The three major functional departments of the “Stone Application Planning Instituteâ€, “Real Estate Division†and “Financial Products Department†escorted the mine owners and real estate developers, and truly eliminated the intermediate links.
Comments: The joint cooperation between stone people and designers is coming with unstoppable momentum. Through the personalized mode of stone + design, we will vigorously promote the integration and development of the stone industry, and promote the transformation of stone enterprises to go faster and better.
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6
The most explosive "landscape painting"
In recent years, the style of new Chinese decoration has continued to rise. In 2017, there was a blowout situation, and landscape paintings became the product of the 2017 explosion. The landscape painting was originally a branch of Chinese painting. It mainly describes the natural landscape of the mountains and rivers. In the stone, it refers to the artworks of marble mosaics that have been naturally carved by nature for thousands of years or even hundreds of millions of years.
In 2017, Zhongguan Stone Mall, Xinaoshun Daban Market, Pengxiang Stone City and other hotspots have added a number of merchants with the main landscape paintings. In August, the opening of the first China National Wall Competition, which ended three months later, this sensational activity of the entire stone circle won the attention of the public on the background wall. As one of the categories, landscape painting received more than 30 A piece of submitted work.
Comments: The era of personalized demand has arrived, everyone is pursuing uniqueness, the background wall is an indispensable part of the home decoration, and wallpaper, ceramic tiles and other materials can no longer meet the needs of users. At this time, the non-standard and uniqueness of natural stone has clearly become the material of choice for users, and the exquisite texture and cultural meaning make landscape painting a popular choice for the background wall.
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