The main body of Xianghe furniture retail industry is distributors, so for the improvement and improvement of the current industry status, the key is how to properly coordinate the relationship between the parties to achieve a win-win situation. The following analysis is made on this issue:
Dealer's "Sandwich Layer" Status
(1) Relationship between store and dealer
The core of the relationship between the furniture store and the dealer is the rent of the store. The dealer hopes that the lower the rental cost, the better, and of course the store hopes that the more the rent is collected, the better. So this is a pair of inevitable contradictions. The performance in first-tier and second-tier cities is particularly obvious, so many large cities now have dealers "removal of stores", but the contradiction is always there and will exist for a long time. Although they contradict each other, they can coexist or even win. In the process of development, properly handle the relationship and interests of both parties, strengthen communication and take into account the interests of both parties, and ensure that this is a viable and harmonious development of the contradiction. It is also necessary that dealers can cultivate their own furniture brands through hypermarket promotion , Stores can get more profits through brand dealers.
(2) Relationship between factory and distributor
The factory has the core relationship of distributors in the number of stores. The factory hopes that distributors will open more stores. The more stores, the better, so that more products will be distributed to the store, and payment will be received in time. And dealers are more concerned about which factory and which product to choose to make money? Today ’s dealers are not as good as before. Generally, as long as they get the goods, they can make money. Especially since last year, everyone knows that there are not many dealers who make money. Under this kind of market, it is very troublesome to choose goods. One thing, so dealers will be more cautious in opening stores and picking up goods. This is also a relatively hidden contradiction.
(3) The relationship between the factory and the store
The relationship between the factory and the dealers used to seem less sharp. Anyway, it ’s the dealers ’business anyway. However, in order to let dealers quickly enter their stores, some hypermarkets will set up routines with the factory and let the factory give dealers Dealers are forced to enter without pressure, so the current situation of the dealers is like a "sandwich layer", squeezed up and down, not opening a shop does not make money, opening a shop is not necessarily profitable, and it may be eliminated by the factory if it is not fast, so say the day It's not very good.
(4) Relationship between stores and consumers
The relationship between consumers and hypermarkets mainly depends on whether consumers are satisfied or not? Now the promotional activities of the furniture store are flying all over the place: there are so many activities like buying 2,000 and 1,000, so who is going to send it? Factory delivery or store delivery? In fact, most of them are delivered by dealers? Even if you do this, will consumers buy it? I can tell you, never! Most of them think that the home industry is too humid, and it is a profiteering industry, especially after the Da Vinci incident, consumers are very convinced about this, so what is the reason for this consumer ’s distrust of the store What? In fact, fundamentally, consumers cannot be blamed, only some of the practitioners in the industry do not abide by the rules of the game, blindly advocating vicious competition and price wars. Therefore, to create a good consumer atmosphere, the industry needs to work together to curb improper competition.
ã€opportunity】
The potential market for urbanization and new rural construction is huge. At present, the average level of urbanization in China is 49%. The continuous development of urbanization means that a large number of rural people enter the city. By 2030, the level of urbanization is expected to reach 65-70%. Market consumption The potential is huge. Our Shenzhen Furniture R & D Institute has conducted a survey: China currently has 1.34 billion people, but the population who can afford complete sets of furniture is less than 400 million, which means that there are more than 800 million and nearly 900 million people. Market, so the dealer work you are engaged in is still in its infancy, and the entire furniture industry is still in the middle stage of development, which is why the Chinese furniture retail industry has been growing for so many years, and the work you are engaged in has potential and prospects. jobs.
Hard demand still exists
Although real estate regulation exists and has a certain impact on the home furnishing industry , but China ’s population base is so large, the absolute consumption value is still very large, and the hard demand will not change, only increase, because everyone wants to consume better Things and live a better life, so as long as the economy keeps growing, consumption will definitely increase.
ã€challenge】
Most dealers have a "partial security" mentality
At present, the biggest challenge for domestic dealers is the challenge mentality and ability, whether they have changed their ideas and courage to change the industry. Most dealers are still sticking to the "sits business" way, choose a place to open a store, please ask a few Even if the individual is all right, in fact, can this kind of "partial security" mentality ease furniture; does the retail industry continue to grow bigger and stronger? The answer is obviously no. The old saying that “the rich nation must spread the land†means this. If the country is rich and prosperous, it must first expand its territory. For furniture dealers to become bigger and stronger, they ca n’t just enjoy sitting in the corner. The ease of the fear of the challenge of excluding businessmen.
The road to reform and development
Become a knowledge dealer
It is easy for everyone to understand that the progress of a person needs knowledge as support, and the same reason for the progress of an industry. The progress of the entire furniture industry requires the continuous accumulation of knowledge of a group of dealers.
To do this, we must first raise the spirit of dealers. Doing business is by no means limited to "feeding a family". Most dealers now say that there are hundreds of thousands of them. Of course, raising a family is not a problem, so of course We must expand our career and persist in being bigger and stronger as a belief.
Carbide end mills are milling cutters made of solid carbide, which are used in CNC machining centers and CNC engraving machines. Carbide milling cutters are mainly divided into: solid carbide milling cutters, solid carbide straight shank groove milling cutters, solid carbide saw blade milling cutters, solid carbide auger milling cutters, solid carbide machine reamer milling cutters, solid end mills, solid ball end mills, solid milling cutters. Uses: Carbide milling cutters are generally used in CNC machining centers and cnc engraving machines. It can also be installed on an ordinary milling machine to process some harder and less complex heat-treated materials
Milling Cutter Solid Carbide,Solid End Mill,Solid Carbide End Mill Cutter,Carbide Tipped Milling Cutters
ROYI CNC TOOL TAIXING CITY CO.,LTD , https://www.royitools.com