Statistics from the 21st Century Real Estate Shanghai Regional Market Center show that during the 2012 Chinese New Year (January 22-28), a total of 16 new commercial housing units were sold in Shanghai, a year-on-year decrease of 33.3%; the average transaction price was RMB 17,100 per square meter, year-on-year 8.3% drop.
"The average daily transaction level for the 7 days of the Spring Festival is less than 3 sets, and the transaction price is also a new low during the Spring Festival in the past three years." Huang Hetao, a regional analyst for the 21st Century Real Estate Shanghai.
The same terrible transaction situation also includes second-tier cities. It is reported that in Jinan, Qingdao, Nanjing and other second-tier cities, the property market transaction volume has dropped significantly year-on-year, and Jinan property market has also seen zero transactions.
People in the industry generally believe that from the current data, the property market has obviously entered a downward adjustment cycle, and it is unlikely that the property market will recover in the first half of the year.
It should be pointed out that the industry also generally believes that the central government ’s intention to strengthen its macro-control policies has not changed. From suppressing the rapid rise in housing prices to promoting a reasonable return of housing prices, it means that the era of huge profits in the property market has passed. Some developers and local governments must re-understand the market, and the price reduction will become more common. Housing, 3 sets of transactions compared to the 2011 Spring Festival property market, comparable. It is not just Dongguan. During the Spring Festival, transactions in many real estate markets nationwide were quite sluggish.
During the Spring Festival of the Year of the Dragon, there were several sets or dozens of "worst" property market transactions in the "Beijing Shangguang" and other places, which made the Year of the Dragon real estate market encounter "Xia Mawei" at the beginning of the year.
Zero transactions in Beijing, 16 in Shanghai, 19 in Guangzhou, and 2 in Shenzhen ... The transaction data for the Spring Festival property market under the pressure of regulation is extremely bleak. From the transaction data that has been released, it can be seen that the transaction volume of the property market in key cities has declined overall, and the transaction data has continued to decline. Among the first-tier cities, Beijing saw the fastest decline, with even zero transactions.
In this regard, industry insiders have said that they have "accustomed to it." Zhongyuan Real Estate Zhang Dawei believes that with the end of the Spring Festival holiday, some new home projects and some second-hand home owners eager to sell may further lower the offer, and the willingness to lower the price will be more intense.
Although the relevant person in charge of the Beijing Municipal Housing Construction Commission responded that the zero transaction was due to the suspension of real estate transaction ownership management system services during the Spring Festival. However, it is undeniable that property market transactions in first-tier cities have been dismal.
"Most of the commercial housing projects in Beijing were not operating during the Spring Festival, and the number of new customers and the number of second-hand housing has dropped to a new low in the past three years." Zhang Dawei said. The reporter visited during the Spring Festival and found that from the market situation, the property market is indeed very deserted, and the transaction has stalled. In many sales offices and intermediary stores, the reporter generally saw closed stores.
In this situation, the sales of the furniture industry will be greatly affected! More consumers will choose more affordable furniture, such as adding to furniture online shopping.
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