The lesser known past of Sichuan Furniture
"It's more lively than the sugar wine fair", "The Housing Fair is not so imposing", with a turnover of 1.8 billion, local and local exhibitors from all over the country are close to 4,000 ... The tenth furniture industry exhibition that perfectly closed the curtain not long ago People felt the powerful aura of Sichuan Furniture today, "Sichuan Furniture has truly created brilliant in this industry exhibition, and we have been nurturing it for a whole decade for this." Rong Yu, Secretary General of Sichuan Furniture Import and Export Chamber of Commerce as one of the organizers Wei was excited. The history of the furniture exhibition is only 10 years, but the development of Sichuan furniture has already experienced a 20-year struggle, from the initial handicraft workshop to the modern workshop, from the carpenter born in the wild to the CEO of the ruling enterprise, Sichuan furniture is changing with each passing day. , Condensed the hard work of a generation.
It is because of the 20-year struggle accumulation of Sichuan Furniture that this industry exhibition has accumulated a lot of strength. Over the past 20 years, Sichuan Furniture has emerged as well-known national enterprises such as Quanyou Furniture, Pearl of the Palm, Shuanghu Furniture, Bayi Mattress, Good Scenery, and Langdu. The leaders of these enterprises have become the earliest batch of Sichuan furniture developers. The heroes of the territory expansion, their struggles have gradually gathered into the magnificent development history of Sichuan furniture, carefully combing the development context of the past 20 years, we not only see the achievements, but also sum up regrets, both feel the turbulence of the struggle, and also experience Perseverance and hardship when they struggle.
In 20 years, there are too many little-known pasts ...
Wang Xuemao, Chairman of Bayi Group
Legend cultivates Sichuan furniture kingdom
After hardships and hardships for entrepreneurs to start a business, people are also suffering. The mechanical materials are 25,000. Siyouyou, the road is long, and she will rest until she returns, and she is sad.
——Wang Xuemao's "Sauvignon Blanc · Entrepreneurship"
This is a poem that the reporter improvised when he interviewed Wang Xuemao, chairman of the Bayi Group. Only a few words, but the ambition of Sichuan furniture industry veteran entrepreneurship struggle.
In 1985, Wang Xuemao was faced with a production plant with less than 25,000 yuan in assets and only 15 abandoned pigsty houses. "There is no product that can be continuously produced, two furniture products are not on the sales market, and three are skilled workers. No more start-up capital ", as the director, what should he do? Through the analysis of the current status of the furniture industry and the factory, Wang Xuemao decisively put forward the business strategy of "avoiding the two ends and walking in the middle", and proposed the survival strategy of "relying on new products and entering the big market".
Since June 1985, he has led the management and technical backbone of the factory. He traveled tens of thousands of kilometers to "further study" in the flourishing furniture area. He traveled to Harbin in the north, to Shanghai and Suzhou in the east, and to the coast of Guangzhou in the south. To collect product information. one more time
test
On the way, Wang Xuemao felt that the hotel ’s mattress was always more comfortable than the one he produced. When he could n’t sleep at night, he risked compensation. He could n’t help but dismantle the hotel ’s mattress and carefully studied the workmanship and materials of others. Including the thickness and size of the mattress Spring. Wang Xuemao, who had seen her sister as a female star since she was a child, finally stitched the seam seamlessly with a needlework, which was actually intact. This incident greatly touched Wang Xuemao, and once again confirmed his determination to catch up with other furniture products. "Optimizing the product structure, focusing on the Bayi mattress", Wang Xuemao's decision won the unanimous approval of the board of directors. Facts later proved the correctness of this decision, "August 1" mattress fire! In May 1989, the Bayi Intensive Mattress was designated as a patented product by the Chengdu Patent Office of the Asian Games. In October of that year, the municipal government awarded the product the title of "Chengdu Quality Product".
Wang Xuemao is inherently sensitive to opportunities. With the help of the state and government, he proposed that
Advantage, improve the production and operation environment "
Idea, in 1986, Bayi Furniture Factory started
Jointly established with the Cuqiao Township Enterprise Office, the two sides sent members to form a board of directors, and implemented the plant manager responsibility system under the leadership of the board of directors. This was a rebirth. The Bayi Furniture Factory was transformed from a military collective enterprise into a township enterprise. Bayi Furniture Factory's products also include three major series of more than 10 varieties, extending from the general wooden paint furniture to plastic veneer furniture, panel connection furniture, European-style combination furniture; mattresses have also been upgraded from ordinary to linen tweed mattresses . By 1987, the furniture market was very competitive, and many furniture manufacturers were eager to share the piece of cake in the Sichuan furniture market, so that there was a decline in oversupply, but Bayi captured half of the country with unique charm.
In April 1992, Chengdu Bayi Furniture Factory was officially restructured into Chengdu Bayi Furniture Industrial Company. In this year, Wang Xuemao and his companions formulated the development strategy of outsourcing and inlining, and successively established joint ventures with more than 10 enterprises in Guangdong, Hong Kong, Macau, Taiwan and other regions to form 10 factories and 1 city.
(Bayi Furniture City) scale. At the same time, the company focused on implementing the "one system, multiple mechanisms" management strategy, which promoted the development and integration of production and management.
Today, as the core furniture store for 20 years in the south of the city, the original Bayi Furniture City has officially been renamed Bayi Furniture City. This furniture kingdom has long been upgraded, and it has become a boutique furniture mall with nine home furnishing stores. The new fashion home furnishing store has become an excellent channel for domestic and foreign first-line furniture brands to radiate the Southwest market. With the passage of time, a furniture trade center that supplies the entire Sichuan, the whole country, and even foreign markets has become more dazzling, from fashion to classics, from luxury to affordable, and all kinds of styles and grades of furniture products are available for consumers in the entire southwest market. Build a one-stop interactive consumption platform for home life. A first-class western largest international furniture exhibition and sales platform is gradually surfaced.
Zhang Youquan, Chairman of Quanyou Furniture
Honesty can be reborn from the top
In Quanyou Furniture, many people still remember the two hardships that Chairman Zhang Youquan suffered during his entrepreneurial period. It is these two hardened and tested stories that have witnessed the indomitable tenacity and honesty and gratitude of all friends.
"Integrity is the foundation of a career," Zhang Youquan said more than once. In 1986, a young man who aspired to become a "modern Chinese Luban" dreamed and established his own furniture factory-Jinyang Furniture Factory. After his efforts, the furniture he designed gradually became beloved by many families in the neighborhood. Zhang Youquan. In order to better expand the business, Zhang Youquan borrowed tens of thousands of dollars from his friend and bought a motorcycle. "At that time, there was a motorcycle but it was a big deal. Looking at the newly bought motorcycle, I was very happy. I ran in the future. The business is more convenient! "Zhang Youquan recalled, but the good times didn't last long. Soon after," I heard that my friend who lent money to me was very nervous, but I just bought a motorcycle at the time. " Without much thought, Zhang Youquan hurriedly took the newly-purchased motorcycle to sell again, posted some money, and hurriedly sent it to friends. Later, when my friend knew about this, he couldn't help but blame Zhang Youquan, "Why don't you say that you are so tight, how can you sell the newly bought motorcycle?" Zhang Youquan is just honest.
Smiling, people, the most important thing is integrity. Since then, Zhang Youquan's reputation for integrity has spread among friends.
As the business got better and better, Zhang Youquan's furniture was sold into many star-rated hotels. At that time, there were only a handful of companies that were able to make furniture for the hotel, which was not only conducive to increasing production, but also making a name for themselves. Zhang You was full of energy. However, a ruthless fire turned his gradually growing factory into ashes overnight, and the factory fire destroyed almost all of Zhang Youquan's savings. Everyone in the family was frustrated, but Zhang Youquan didn't feel helpless because of his heartache. Because he has been treating people with integrity, friends and relatives have taken the initiative to borrow money to help, ranging from a few dozens to hundreds of thousands. This belief can be repeated as long as you persist. "Zhang Youquan did it, and did it better than before. With the continuous development of the future, many years later, Quanyou took the top spot in the Sichuan furniture brand and built it into China's largest furniture empire. For those who have helped him before, Li Junwen, director of Quanyou's furniture planning, revealed, "After many years, the chairman has been rewarding them, so that the formation of a special thanksgiving culture unique to Quanyou."
Yin Xianjian, Chairman of Shuanghu Furniture
Making furniture will be a lifelong interest
"My mind is not moving, I can't sit back, and when I calm down, I will immediately look for new excitement. Isn't there a word? Life is endless, and struggle is endless." Yin Xianjian, Chairman of Shuanghu Furniture When I came down, I made an opening remark with the reporter. Yin Xianjian has experienced a lot of hardships since he was 17 years old. "But I think it's still quite smooth. Maybe our generation has a better chance," Yin Xianjian smiled and looked at Fengyun. Among all his stories, the most The most surprising and interesting thing is that he specializes in inventing furniture production machines to improve production efficiency. In this regard, Yin Xianjian attributed it to "a talent for people who like things," "I like furniture. I only make furniture in my whole life, and I also make furniture because I want to make furniture. Doing one thing is easier to succeed. "
In 1989, Yin Xianjian, who had a carpentry skill, started his own factory. At that time, the "factory" was a "furniture workshop". After about two or three years of business, the factory ’s business was getting better and better, but the work efficiency was still very low. Whether it ’s sawing, drilling, or stickers all take a long time, all
Manual operation, like drilling only one hole at a time, Yin Xianjian, who thinks about it, began to think about it. If you can have a machine that can batch stickers, sawing materials, and drill holes, it should be an effortless matter. . Do it on your own, without any drawings or machines. Yin Xianjian brought some materials and knocked on it, experimenting and pondering the principles while experimenting. It did n’t take long for me to make such a machine, which saved labor costs and greatly improved production efficiency. “What surprised me more was that many years later, when I went abroad to introduce advanced equipment for inspection, I found out that in fact, the foreign machines are the same as the original invention.
Nowadays, in the large modernized factory building of Shuanghu Furniture, the most advanced machines are actually very simple in principle. Perhaps it was the reporter ’s question that touched him. Yin Xianjian kept writing on the notebook he carried with him during the interview, “It ’s also my habit to write down everything I think of. Sometimes I open the book to see before going to bed at night. The question is suddenly bright, "It is this kind of good thinking, perseverance in the furniture business has made Shuanghu today.
Wang Jianbin, Chairman of the Pocket Pearl
Good at using the brain to lead the industry
From a small furniture workshop, to the development of today's brand value of up to 4 billion, Wang Jianbin, who has become a leader in the industry, has not slowed down the pace of development. "Continuous learning, continuous innovation" has become a nurture in 20 years. habit. For Pocket Pearl, output and scale are no longer a problem. What companies need is a qualitative leap from management to model. During the inspection in Germany, Wang Jianbin was deeply shocked by the sight. In a modern furniture factory with an annual output value of more than billions, only dozens of employees have realized the entire process of warehousing, production, transportation and other production links. Automated scheduling, management and monitoring. Wang Jianbin hurriedly asked someone to find out how the other party did this and what management method was used. At this time, the management system began to enter Wang Jianbin's vision.
"Standing high can only be seen far." Wang Jianbin was greatly touched by what he saw and heard abroad. Wang Jianbin realized that when the hardware of the palm has reached the first-class level, it needs to be equipped with first-class business concepts and management methods. After careful study, "We finally locked the ERP system." So Wang Jianbin decided to launch the world's most advanced German "SAP-ERP Enterprise Resource Management System", and selected the United States IBM as its consulting
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